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How to successfully execute influencer strategies

A decade ago, influencer marketing was reserved for A-list celebrities, but today, anyone can become an influencer. This shift has opened up new opportunities for brands to reach their target customers. Influencer marketing has become...

The Big Six Agencies that dominate the Advertising industry

In the world of advertising, a select group of companies known as the 'big six' have long held sway over the industry. These companies, namely WPP, Omnicom, Publicis, Dentsu, Interpublic, and Havas, have traditionally enjoyed...

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How Influencers Have Changed Entire Industries

Influencers have emerged as powerful catalysts of change in the digital age, revolutionizing the way we consume content and interact with various industries. Their...

How to successfully execute influencer strategies

A decade ago, influencer marketing was reserved for A-list celebrities, but today, anyone can become an influencer. This shift has opened up new opportunities...

How Women Influencers Dominate the Industry

In the ever-evolving landscape of professional pursuits, women are making their mark and rewriting the rules. One industry where they are taking the lead...

Amouranth joins Kick, rival platform to Twitch

In a surprising turn of events, following xQc's recent non-exclusive deal with Kick, popular Twitch streamer Amouranth has also made a bold move by...

How to create an influencer media kit to pitch brands

In today's digital age, social media influencers have become power players in the world of advertising. With their ability to engage and influence audiences,...